Archive for November 14th, 2008
What Lies Ahead?
Friday, November 14th, 2008Available evidence seems to point to an upcoming spike in activity among new and existing Internet service providers as they attempt to establish a sustainable long-term position in the nascent ISP market. All eyes are going to be on the numbers, and the numbers will be in the household market. I expect to see a rather boisterous, slightly confused, slightly messy marketing and advertising blitz as a few new faces join our now-familiar cast of communications characters in a bid to be first in the hearts of Vanuatu consumers.